Wreck this journal 28/2/2023 ![]() In early 2014 Citrus had just completed Colouring for Grown-ups and John from Penguin gave us a call. Since 2011 there have been a few changes on Team Keri Katherine moved on and John became our lead point of contact with Molly also doing a great job. When Wreck This App was originally released in June 2011 we were thrilled with how well received it was and happy for its success for Keri and Penguin. We worked very closely over the next couple of months with Keri and the Penguin team, delivering the app ahead of schedule. Right from the start we understood that Wreck This App had to give the users a unique and playful digital experience, to measure up to the book. It was the start of a great relationship with Penguin US and not only did we go on to create ‘Wreck this App’, ‘This Is Not An App’ and ‘Pocket Scavenger ‘ for Team Keri but also other award nominated & award winning apps, such as Chopsticks. Citrus were introduced to the fabulous gang at Penguin Books US – Katherine, Meg and Meredith – and then then co-creation began. At that time Keri’s publisher were looking to a large digital agency in the States to come up with a creative vision for the app version of Wreck This Journal, but Wreck This App was born as ‘Team Keri’ came together. ![]() She and all of us at Citrus, believe the universe brought us together. The email connected with Keri who wrote back that evening. Chris wrote that he wanted the next collaborative project we worked on to be remarkable. The book was Wreck This Journal, by Keri Smith, an author he knew from the brilliant activity book How To Be an Explorer of the World.Ĭhris went home, wrote an email to Keri, gave a little background to our new creative studio Citrus Suite, stated her books would make great apps. Chris, not one to being left out, went over to look at what the kids were gathered around. So way back 2010 Chris (Citrus Suite director / designer) was in Urban Outfitters in Liverpool city centre and he noticed a crowd of teenagers stood at a book stand, laughing and pointing. How we ended up working on award winning Wreck This App with Penguin Books US by Citrus Suite Creative Director Steve Donovan. The app has even had a mention in O, the Oprah Winfrey magazine and been nominated best non-fiction app at Digital Book World Conference in New York January 2012. Peter Meyers, author of “Breaking the Page: Transforming Books and the Reading Experience”, highlights Wreck This App as “an eBook app done right”.Īt SXSW Peter Meyers recommended Wreck This App for iOS as example of an eBook that invites the reader to participate in its creation. Peter Meyers’s website A New Kind Of Book is right on the pulse of developments in eBooks and details innovations in the genre. Wreck This App voted best digital product of 2011 at the Penguin Group (USA)’s Third Annual David Awards. See a summary of quotes and reviews here. Recognition: The Citrus Suite developed Wreck This App reached number 1 in the UK iTunes entertainment chart and number 2 in the US. Guided by more than 50 prompts and using a spectrum of drawing tools, you can tap “holes” through the screen, “Drip” different inks, and then smear them all together, deface your least favorite picture of yourself, scribble furiously, color outside of the lines! And when you’ve wrecked your app, you can post evidence of your creative destruction on Facebook, Twitter or Flickr! The user is able to select a brush, change the thickness of the brush and the colour of the ink, copy and paste images and share their work.Īpp Store Description: With Wreck This App, you’ll tap into your creative side in an entirely new way: by exploring your best mess-making and destructive abilities. The app replicates the format of the book, with the user able to navigate between pages in the journal.Īn interactive tool was produced allowing the user to draw or write in the pages of the journal. It includes digital specific prompts to inspire users to create and destroy with their electronic journal. Development: Initial release 2011- present (ongoing updates)īackground: Wreck This App is an interactive adaptation of Keri Smith’s acclaimed book Wreck This Journal.
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